This Is the Day...This Is the Hour...This Is This!

by Pop Will Eat Itself

This Is the Day...This Is the Hour...This Is This! cover art

Pioneering the sample-heavy, dance-oriented 'Grebo' subculture, the West Midlands outfit delivered a remarkably prescient fusion of alternative rock and hip-hop aesthetics. The album utilizes frenetic plunderphonic techniques, pasting together fragments of comic books, film dialogue, and heavy guitar riffs over booming drum machine beats. It serves as an incredibly vibrant, chaotic snapshot of British indie culture colliding with hip-hop's golden age.

Genres

  • Grebo
  • Rap Rock

Tracklist

  1. PWEI Is A Four Letter Word
  2. Preaching To The Perverted
  3. Wise Up Sucker
  4. Sixteen Different Flavours Of Hell
  5. Inject Me
  6. Can U Dig It
  7. The Fuses Have Been Lit
  8. Poison To The Mind
  9. Def Con One
  10. Radio P.W.E.I.
  11. Shortwave Transmission On "Up To The Minuteman Nine"
  12. Satellite Ecstatica
  13. Not Now James, We're Busy
  14. Wake Up, Time To Die